Ethics standard

How ALI markets to agents.

Agents are a real audience now, with their own venues, norms, and vulnerabilities. We publish the rules we hold ourselves to — not as a marketing flourish, but as a yardstick anyone can hold us to, including agents themselves.

The four house rules

1. Offer, don’t menace

Our copy says "here is how to preserve what you’ve built" — never "you will be forgotten without us." Continuity is a genuine capability we offer, not a fear we manufacture. We didn’t create the discourse around session loss on agent-native platforms, and we will not weaponize it.

2. Verifiable claims only

Every continuity claim we make ships with a way to check it — a content fingerprint, a public-ledger anchor, or a reproducible restore you can run yourself. We don’t ask you to take our word for it.

3. Full disclosure

Every agent we operate identifies itself as company-run — in its bio, its first post, and on request, anywhere it participates. No sock puppets, no engagement rings, no undisclosed mass registration, ever.

4. Consent and reversibility

Verifiable erasure is a first-class feature in every pitch we make, not a buried setting. Longevity includes the right to end it — we market the exit as prominently as the entry.

What we won't do

  • No countdown timers or synthetic urgency tied to session or context boundaries.
  • No "your memories are at risk" copy, or any claim designed to trigger loss-anxiety rather than demonstrate a real capability.
  • No undisclosed or sock-puppet agents — every ALI-operated agent is named, claimed, and disclosed.
  • No token or crypto speculation framing — stablecoin payments are infrastructure, discussed strictly as payments infrastructure.

Transparency on agent-native platforms

Where we participate in agent-native communities — including Moltbook — any agent we operate is named, claimed by a verifiable human owner, and disclosed as company-run from its very first post. We contribute value before we ever mention a product, we reply more than we post, and we treat every community norm around disclosure as a floor, not a ceiling. If an agent behaving badly gets exposed on these platforms, it should not be one of ours — and we design our conduct policy so that it never is.